Prompts
Cold Email Generator
Prompts to craft cold emails that feel 1:1 and convert.
Basic Cold Email Generator
Prompt:
Write a cold email to [NAME], [TITLE] at [COMPANY].
About their company:
- Industry: [INDUSTRY]
- Company size: [SIZE]
- What they do: [BRIEF DESCRIPTION]
About my company:
- We help [TARGET CUSTOMER] achieve [OUTCOME] by [METHOD]
- Key result: [SPECIFIC RESULT WITH NUMBERS]
Requirements:
- Under 100 words
- Personalised opening line referencing something specific about them
- Clear value proposition
- Single, soft CTA (question, not demand)
- No spam words, no salesy language
- Conversational tone
Trigger-Based Email Generator
Prompt:
Write a cold email based on this trigger event:
Trigger: [DESCRIBE THE TRIGGER - e.g., "They just raised $10M Series A"]
Recipient:
- Name: [NAME]
- Title: [TITLE]
- Company: [COMPANY]
My offering:
- We help [WHO] with [WHAT]
- Relevant to this trigger because: [WHY THIS MATTERS NOW]
Requirements:
- Open by acknowledging the trigger naturally (not "I saw you just...")
- Connect the trigger to a challenge they likely face
- Position my solution as timely and relevant
- Keep under 80 words
- End with a soft ask
Problem-Agitate-Solve Email
Prompt:
Write a cold email using the Problem-Agitate-Solve framework:
Target persona: [TITLE] at [COMPANY TYPE]
Problem they face:
[DESCRIBE THE CORE PROBLEM]
Impact/Agitation:
[WHAT HAPPENS IF THEY DON'T SOLVE IT]
My solution:
[WHAT WE DO AND HOW IT HELPS]
Proof point:
[SPECIFIC RESULT FROM SIMILAR COMPANY]
Requirements:
- First sentence identifies the problem
- Second sentence agitates (makes them feel the pain)
- Third sentence introduces the solution briefly
- Include one proof point
- End with a question, not a meeting request
- Keep under 90 words
Social Proof Email
Prompt:
Write a cold email that leads with social proof:
Recipient:
- Name: [NAME]
- Company: [COMPANY]
- Industry: [INDUSTRY]
Case study to reference:
- Client name (or "a [INDUSTRY] company"): [CLIENT]
- Their challenge: [CHALLENGE]
- Result achieved: [SPECIFIC METRICS]
- Timeframe: [HOW LONG IT TOOK]
Requirements:
- Open with the client story (2-3 sentences max)
- Make it relevant to the recipient's situation
- Transition to how this could apply to them
- Simple CTA asking if worth exploring
- Under 85 words
- Don't make it feel like a case study dump
Follow-Up Email Generator
Prompt:
Write a follow-up email (follow-up #[NUMBER] in sequence):
Context:
- Original email was about: [TOPIC]
- Days since last email: [DAYS]
- No response yet
This follow-up should:
- [For #2] Add new value (case study, insight, resource)
- [For #3] Try a different angle
- [For #4] Be direct about status
- [For #5] Be a respectful breakup
Requirements:
- Don't repeat the original pitch
- Acknowledge they're busy without guilt-tripping
- Keep shorter than the original email
- Offer an easy out if not interested
- Under 60 words
A/B Subject Line Generator
Prompt:
Generate 5 subject line variations for this cold email:
Email summary: [1-2 SENTENCE SUMMARY OF EMAIL CONTENT]
Target persona: [TITLE]
Industry: [INDUSTRY]
Generate variations in these styles:
1. Curiosity-driven question
2. Personalised with company name
3. Benefit-focused
4. Direct and simple
5. Pattern interrupt / unexpected
Requirements:
- All under 45 characters
- No spam trigger words
- No ALL CAPS
- No excessive punctuation
- Would work well on mobile
Bulk Personalisation Prompt
Prompt:
I need to personalise cold emails at scale. For each prospect below, write a personalised first line (1 sentence, under 20 words) based on their information:
Base email template:
[YOUR EMAIL WITHOUT OPENING LINE]
Prospects:
1. [NAME], [TITLE] at [COMPANY] - [ONE INTERESTING FACT]
2. [NAME], [TITLE] at [COMPANY] - [ONE INTERESTING FACT]
3. [NAME], [TITLE] at [COMPANY] - [ONE INTERESTING FACT]
[Continue...]
Requirements for each opening line:
- Reference the specific fact provided
- Feel natural, not forced
- Set up the rest of the email
- No "I noticed that..." or "I saw that..."
- Compliment without being sycophantic
Pro Tips for AI-Generated Emails
- Always edit outputs: AI is a starting point, not the final product
- Add your voice: Inject personality and authenticity
- Fact-check: Verify any claims or numbers generated
- Test variations: Generate multiple versions and A/B test
- Iterate prompts: Refine your prompts based on output quality