Prompts
Follow-up Sequence Builder
Prompts to generate multi-step follow-up sequences.
Complete Email Sequence Generator
Prompt:
Create a 5-email cold outreach sequence:
Target persona: [TITLE] at [COMPANY TYPE]
Problem I solve: [THE PROBLEM]
My solution: [WHAT YOU OFFER]
Key proof point: [RESULT/CASE STUDY]
Generate 5 emails with these requirements:
EMAIL 1 (Day 1):
- Personalised opening referencing trigger/research
- Clear value proposition
- Soft CTA (question)
- Under 80 words
EMAIL 2 (Day 4):
- Different angle than email 1
- Add value (insight, stat, or resource)
- Reference previous email briefly
- Under 60 words
EMAIL 3 (Day 7):
- Social proof focus (case study)
- Relevant to their specific situation
- Under 70 words
EMAIL 4 (Day 11):
- Try a question-based approach
- Create curiosity
- Very short (under 40 words)
EMAIL 5 (Day 14):
- Breakup email
- Respectful, not guilt-trippy
- Leave door open
- Under 50 words
Include subject lines for each.
Multi-Channel Sequence Generator
Prompt:
Create a multi-channel outreach sequence:
Target: [TITLE] at [COMPANY TYPE]
My offering: [WHAT YOU SELL]
Key value prop: [MAIN BENEFIT]
Generate a 14-day sequence mixing:
- Email (4 touches)
- LinkedIn (2 touches)
- Phone (2 touches with voicemail scripts)
Day 1: Email #1
Day 2: LinkedIn connection request
Day 4: Phone call + voicemail
Day 5: Email #2
Day 7: LinkedIn message (if connected) OR engagement with their content
Day 9: Email #3
Day 11: Phone call #2 (no voicemail)
Day 14: Email #4 (breakup)
For each touch, provide:
- The actual message/script
- Timing recommendation
- What to do if they respond
Make each touch feel cohesive but not repetitive.
Nurture Sequence Generator
Prompt:
Create a long-term nurture sequence for prospects who said "not now":
Context:
- They showed interest but timing isn't right
- Goal is to stay top of mind without being annoying
- Re-engage when timing improves
Generate 6 emails over 3 months:
EMAIL 1 (Week 2):
- Respect their timeline
- Share something valuable (no ask)
EMAIL 2 (Week 4):
- Industry insight or trend
- Position yourself as helpful resource
EMAIL 3 (Week 6):
- Case study relevant to them
- Soft check-in on timing
EMAIL 4 (Week 8):
- Invite to event/webinar/content
- Add value, no pressure
EMAIL 5 (Week 10):
- Different angle or new development
- Light touch
EMAIL 6 (Week 12):
- Direct check-in on priorities
- Clear ask to reconnect
Each email should be under 60 words and not feel salesy.
Post-Meeting Follow-up Generator
Prompt:
Create a follow-up sequence after a sales meeting:
Meeting context:
- Met with: [NAME, TITLE]
- Company: [COMPANY]
- Main pain points discussed: [PAIN POINTS]
- Next steps agreed: [NEXT STEPS]
- Decision timeline: [TIMELINE]
Generate:
1. SAME-DAY FOLLOW-UP
- Thank them
- Summarise key points
- Confirm next steps
- Under 100 words
2. DAY 3 (if no response)
- Check if they need anything
- Add value (relevant resource)
- Under 50 words
3. DAY 7 (if no response)
- Different angle or new insight
- Re-state value
- Under 60 words
4. DAY 14 (if still no response)
- Direct ask about status
- Offer alternative paths
- Under 50 words
Also include: What to send if they respond positively at each stage.
Re-Engagement Sequence Generator
Prompt:
Create a re-engagement sequence for cold leads:
Context:
- These leads went through outreach [TIMEFRAME] ago
- No response or said "not now"
- Time to try again
Generate a 4-email re-engagement sequence:
EMAIL 1:
- Fresh approach (don't reference old outreach)
- New trigger or angle
- Under 70 words
EMAIL 2 (Day 4):
- "Noticed something" approach
- Reference recent company news or change
- Under 50 words
EMAIL 3 (Day 8):
- Social proof that's new since last touch
- Under 60 words
EMAIL 4 (Day 12):
- Direct "is this worth revisiting" question
- Clear yes/no ask
- Under 40 words
Make these feel like new conversations, not continuations of old ones.
Sequence A/B Test Generator
Prompt:
Create A/B test variations for this email sequence:
Original Email 1:
[PASTE YOUR CURRENT EMAIL]
Generate variations to test:
1. SUBJECT LINE VARIATIONS (3 options)
- Different styles: question, personalised, benefit-focused
2. OPENING LINE VARIATIONS (3 options)
- Different hooks: pain, curiosity, social proof
3. CTA VARIATIONS (3 options)
- Different asks: meeting, question, resource offer
4. LENGTH VARIATION
- Shorter version (50% fewer words)
- Keep core message intact
5. TONE VARIATION
- More casual/conversational
- Same content, different voice
For each variation, explain what you're testing and hypothesis for why it might perform better.
Sequence Best Practices
- Vary your value: Each touch should offer something different
- Respect the rhythm: 3-4 days between emails is optimal
- Mix channels: Email + phone + social outperforms single channel
- Test continuously: Always be A/B testing elements
- Know when to stop: After 5-7 touches, pause and try again later