ICP Research

Help me define my Ideal Customer Profile (ICP): My product/service: [WHAT YOU SELL] Problem I solve: [THE PROBLEM] Best customers so far: [DESCRIBE 2-3 BEST CUSTOMERS] Generate a comprehensive ICP including: 1. COMPANY ATTRIBUTES - Industry/vertical - Company size (employees and revenue) - Growth stage - Geographic focus - Tech stack indicators 2. BUYER PERSONA - Job titles (primary and secondary) - Department - Seniority level - Responsibilities - Career background 3. PAIN POINTS - Top 3 challenges they face - Impact of these challenges - Current solutions they might be using 4. BUYING TRIGGERS - Events that signal readiness to buy - Timing indicators 5. DISQUALIFIERS - Red flags that indicate bad fit

Research this company for sales outreach: Company: [COMPANY NAME] Website: [URL] Industry: [INDUSTRY] Provide: 1. COMPANY OVERVIEW - What they do (1-2 sentences) - Business model - Key products/services - Target market 2. RECENT NEWS & TRIGGERS - Funding announcements - Leadership changes - Product launches - Expansion/hiring - Press mentions 3. TECH STACK (if detectable) - Tools they likely use - Integrations that matter 4. POTENTIAL PAIN POINTS - Based on industry and size - Based on their growth stage 5. PERSONALISATION ANGLES - Specific things to mention in outreach - Common ground opportunities 6. KEY CONTACTS TO TARGET - Likely titles to approach - Potential buying committee

Generate a detailed pain point analysis for this persona: Persona: [TITLE, e.g., "VP of Sales at B2B SaaS companies"] Company stage: [STARTUP / GROWTH / ENTERPRISE] Team size: [IF KNOWN] Provide: 1. TOP 5 DAILY FRUSTRATIONS - What keeps them up at night - What they complain about to peers 2. STRATEGIC CHALLENGES - Quarterly/annual pressures - Board/leadership expectations - Industry headwinds 3. OPERATIONAL PAIN POINTS - Process inefficiencies - Tool/tech gaps - Team challenges 4. METRICS THEY'RE MEASURED ON - KPIs they own - Numbers they report on 5. LANGUAGE THEY USE - Industry jargon - How they describe problems - Phrases that resonate Format as a reference document I can use for messaging.

Identify buying triggers for my ICP: My ICP: [DESCRIBE YOUR ICP] What I sell: [YOUR SOLUTION] Problem I solve: [THE PROBLEM] Generate: 1. COMPANY-LEVEL TRIGGERS - Funding events - Leadership changes - Acquisitions/mergers - Expansion signals - Technology changes 2. ROLE-LEVEL TRIGGERS - New hire in role - Promotion - Team growth - New initiative announced 3. MARKET TRIGGERS - Industry regulations - Competitor moves - Economic shifts - Seasonal patterns 4. INTENT SIGNALS - Content they might consume - Events they might attend - Tools they might evaluate 5. HOW TO FIND THESE TRIGGERS - Data sources - Search queries - Monitoring tools For each trigger, explain WHY it creates urgency for my solution.

Analyse this competitor for sales positioning: Competitor: [COMPETITOR NAME] Their website: [URL] My company: [YOUR COMPANY] Provide: 1. POSITIONING SUMMARY - How they describe themselves - Key value propositions - Target market 2. STRENGTHS - What they do well - Why customers choose them - Unique features 3. WEAKNESSES - Common complaints (from reviews) - Feature gaps - Service limitations 4. PRICING MODEL - How they charge - Price positioning 5. DIFFERENTIATION OPPORTUNITIES - Where we can win - Messaging angles against them - Customer segments they underserve 6. TALK TRACK - How to handle "We're using [competitor]" - Questions to ask that expose their weaknesses - Proof points that differentiate us

Generate industry insights I can use in sales conversations: Industry: [TARGET INDUSTRY] My solution: [WHAT YOU SELL] Provide: 1. INDUSTRY TRENDS (current) - What's changing - What's growing - What's declining 2. COMMON CHALLENGES - Industry-wide pain points - Regulatory pressures - Competitive dynamics 3. STATISTICS & DATA - Relevant benchmarks - Industry metrics - Growth numbers 4. THOUGHT LEADERSHIP TOPICS - What leaders are talking about - Hot button issues - Controversial opinions 5. CONVERSATION STARTERS - Questions that show industry knowledge - Insights that create curiosity - Observations that differentiate me Note: Mark any statistics that should be verified before using.