Respond to Prospects Instantly, Automatically
When a prospect takes action, your sales motion responds immediately. Email opened? Follow-up queued. Meeting booked? CRM updated. Lead scores high? Alert sent to rep.
Event-Driven Sales Motion
Connect prospect behavior to automated responses. Every click, open, visit, and form fill can trigger the perfect next step in your sales process.
Key Capabilities
Trigger Events
- Email opens and clicks
- Website page visits
- Form submissions
- Calendar bookings
- Score threshold reached
- CRM field changes
Automated Responses
- Sequence enrollment
- Task creation
- Lead routing
- Notification sending
- Field updates
- Webhook calls
Timing Controls
- Immediate execution
- Delayed triggers
- Business hours only
- Time zone awareness
- Cool-down periods
Why Trigger Automation Wins
Manual follow-up happens hours later. Trigger automation happens in seconds. That speed difference translates directly to higher response rates and more booked meetings.
Always-On Sales Motion
Your automation runs 24/7, responding to prospects in any time zone, on any day. Never miss a hot lead because it’s after hours or a rep is busy.