How to Calculate Pipeline Coverage
Pipeline coverage measures whether you have enough pipeline to hit revenue targets.
Pipeline Coverage Formula
Coverage = Pipeline Value / Revenue Target
Calculate pipeline coverage ratio to ensure sufficient pipeline for revenue goals.
Pipeline coverage measures whether you have enough pipeline to hit revenue targets.
Good coverage is 3-5x your revenue target. Minimum 2-3x for mature teams with high win rates. Enterprise sales need 5-6x due to lower win rates and longer cycles. Coverage below 2x means insufficient pipeline - risk missing targets.
Formula: Pipeline Value / Revenue Target. Example: $3M pipeline / $1M target = 3x coverage. Adjust for win rate: if 25% win rate, you need 4x coverage to hit target. Track monthly and by quarter.
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